
Our company's success is founded on our client's success.The Business Research Unit was founded in 1984
Specialists in research based marketing consultancy
10 fully qualified full time staff
ResourceThe Business Research Unit trains, controls and manages their own network of field interviewers covering both the United Kingdom and international markets:
- 70 Specialist interviewers of executives covering all UK industrial conurbations
- 35 In depth interviewers
- 25 Linguists for international work
- 80 Group recruiters for focus work
- 250 Consumer interviewers
- 40 In house Central Telephone Unit interviewers
Research / Consultancy
- Business strategy development
- Strategic and market positioning
- Corporate image, identity and design
- Customer care / Customer satisfaction tracking
- Staff attitudes
- Total Quality Management
- Usage and attitudes, NPD
- Advertising and promotional development